• “Together, we can deliver a depth and richness of customer insight not yet seen”

    Tyco Retail Solutions has announced the integration of its ShopperTrak and FootFall businesses as a single customer analytics powerhouse. We spoke to Gary Whittemore, ShopperTrak’s new General Manager for EMEA and ROW, about what the merger means for the retail sector.

    shoppertrak footfall combineACROSS: What does bringing together ShopperTrak and FootFall as a single entity mean for the customer insight industry?

    GARY WHITTEMORE: As a single ShopperTrak ….

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  • Global Shopper Trends: insights from Q3

    There has been a lot of fluctuation across the world this year – culturally, politically and economically – and this shows in our latest Global Shopper Trends report.

    Although international footfall was down by -1.2% Year-on-Year across the quarter, there were regions that experienced an improvement in consumer activity.

    Here are the key top lines from the most recent quarter. For the full figures, download our Q3 Global Shopper Trends report.

    Q3 Asia-Pacific shopper trends

    Across the continent, consumer activity dipped by -0.8% during Q3, but this was mainly due to footfall decline in Australia and India.

    The main reason for caution in Australia was the Federal Election in early July, which has been proven ….

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  • Tyco Retail Solutions Announces Combined Global Traffic Insights Businesses

    Unmatched analytics delivered exclusively under the ShopperTrak brand lay the foundation for smart store of the future

    NEUHAUSEN, Switzerland and CHICAGO – (Oct. 5, 2016) – Tyco Retail Solutions (www.tycoretailsolutions.com), part of Johnson Controls, today announced the integration of its ShopperTrak and FootFall businesses to form a single business unit that will go to market solely as ShopperTrak, providing actionable insights that enable customers to optimize operations and improve profitability.

    ShopperTrak and FootFall are leading providers of consumer behavior insights and location-based analytics, serving retailers and property management organizations in 100 countries and territories. The newly combined global traffic insights business unit counts approximately 40 billion shopper visits annually, ….

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  • How can the retail industry future-proof the store’s new role?

    Nearly 20 years after online retail first emerged, 90% of purchases still take place in-store. Has the physical retail faced down its rival ecommerce forever? Probably not, but the digital journey has definitely reshaped how consumers shop.

    Catering to shoppers’ busy lives, ecommerce has given consumers on the go capabilities and unlimited access to products across the globe. But the store is undoubtedly still a central part of everyday retail habits; the continued growth of click-and-collect is just one example of the way online shopping is reinforcing bricks-and-mortar’s role within retail.

    What is more, purchases have become just one aspect of the physical retail experience. The need to try products or seek advice drives consumers to the store, while many are increasingly attracted to shopping as part of their leisure entertainment activities.

    So how can retailers and shopping centres build great customer experiences around the new ….

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  • Spotlight on: Regional Managers

    For every store or centre manager, their role is clear. They are responsible for leading their site to success by monitoring all operational functions and driving sales.

    For the regional manager, however, the task can be much broader and difficult to quantify. Complex management of multiple teams, gathering information across many locations, and finding a meaningful way to compare performances between stores or centres are just some of the challenges they face on an everyday basis.

    Add to this the demands of an increasingly competitive sector, and it’s clear that timely insights are essential for regional managers to understand what’s behind every dip or hike in sales within their area.

    So what should regional managers be looking for to drive the success of every site under their remit? Here are three essentials metrics for success FootFall has encountered from our work in the retail and property sectors:

    Benchmark performances ….

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  • Father’s Day: a retail growth opportunity

    Globally, consumers spend up to three times as much on gifts for Mother’s Day compared to Father’s Day. While by any measurement the annual holiday celebrating dads is overshadowed by the retail monoliths of Christmas, Mother’s Day and Valentines – in this tough retail environment, retailers and shopping centres must embrace every opportunity.

    Father’s Day happens at different times of the year across the globe, but interesting observations can still be drawn on what happens during the run up in each market. Research from Mintel reveals that the popularity of Father’s Day ….

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